Associate Testing Editor, Hearst Autos Id-2850

Description:

Why Hearst Magazines?

Hearst Magazines’ portfolio of more than 25 powerful brands in the U.S. — including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harper’s BAZAAR, Popular Mechanics — inspires, entertains and builds new and bold experiences for an engaged and growing audience across digital, video, social and print, reaching nearly 139 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology and industry-leading data capabilities, we make media and products that move people across all platforms. 

We are a global media company that publishes nearly 260 magazine editions and 200 websites around the world and, together, we are reinventing publishing for the 21st century.

About Hearst Autos:

Hearst Autos is a division of Hearst Magazines and brings together engaging content, unrivaled data and insights, innovative consumer products, and comprehensive marketing solutions to serve automotive manufacturers, dealers, enthusiasts and buyers. By combining the entire portfolio of Hearst brands, including Car and Driver, Road & Track, Autoweek, and Bring a Trailer, with the extended reach of In-Market partners, Hearst Autos reaches 163 million people every month as the nation’s largest automotive media company.

As a division of Hearst Magazines, we offer the best of both worlds: a nimble, fast-paced entrepreneurial environment coupled with the stability, career development opportunities and perks of an established company. We have offices in the Bay Area, Detroit, MI, and NYC. This role is based in Ann Arbor, MI.

Your Impact:

Hearst Autos is seeking an Associate Testing Editor to join our rapidly expanding Gear Team. This ecommerce-focused group is dedicated to bringing readers the very best in automotive tools, parts, and accessories, based on our own testing, as well as the expertise of the editors of Car and Driver, Road & Track, and Autoweek. You’ll primarily work with testing team in Ann Arbor, MI, and the commerce team in NYC helping to create high-quality ecommerce content that connects with our enthusiastic audience in a highly engaging manner, while remaining objective and data driven.

A love of cars, writing, and hands-on testing is essential, and a passion for DIY and “spending time under the hood” is a plus. This role reports directly to the Head of Special Projects, sits in Ann Arbor, and works closely with a variety of departments including the Car and Driver testing team, SEO, sales, and marketing.

Please note: For consideration, resumes must be submitted in PDF format with a cover letter, salary requirements, and a link to a portfolio of work.

What You'll Do:

  • Conduct objective, data-driven tests of automotive tools, parts, and accessories.
  • Coordinate updates of existing tests, from scheduling through publishing.
  • Write and produce ecommerce content based on testing data.
  • Liaise with Car and Driver car testing team on testing methods and best practices.
  • Pitch, write, and produce auto-related ecommerce content that responds to a season, a trend, a project, and other brand goals.
  • Support search and commerce goals with a flexible mindset and the ability to change course quickly.
  • Monitor news cycle to identify content opportunities, whether with new or existing content.
  • Liaise with SEO team to ensure all content is optimized for search and commerce.
  • Use Google Analytics and our data management platform to optimize for affiliate revenue.
  • Create social media content.

Who You Are:

  • A minimum of three years of automotive-focused digital writing experience, preferably with a media company or publisher and within the ecommerce space.
  • Some background in DIY, automotive maintenance, or product testing.
  • An enthusiasm for “hands on” testing and experimentation.
  • A sharp writer with the ability to translate testing data into compelling copy and to optimize for search and ecommerce best practices.
  • Experience working in a CMS.
  • A familiarity with social media platforms like Instagram, Facebook, and TikTok.
  • A familiarity with data tools like Google Analytics, Looker, Skimlinks, or similar reporting tools.
  • An ability to juggle multiple projects simultaneously and comfort pivoting based on business needs.
  • Excellent written and verbal communication skills.
  • Top-notch organizational skills.
  • The ability to collaborate and foster positive relationships with colleagues from different departments.
  • Strong project management skills, the ability to define processes, and to manage multiple projects simultaneously.
  • A passion for learning and acquiring new skills.
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